Kobalt Tools to Sponsor Olsbergs MSE in 2014 Red Bull Global Rallycross

May 14, 2014

Three-time Global Rallycross championship team Olsbergs MSE has announced Kobalt Tools as the primary sponsor for its 2014 Red Bull Global Rallycross campaign with driver Patrik Sandell.

Champion rally driver Sandell, who is returning to rallycross for a second year after a successful debut season with Ford and Olsbergs MSE, will pilot the Kobalt Tools OMSE Ford Fiesta ST in the series, which opens May 17-18 in Barbados.

The Swedish driver said he’s excited to be back on the Ford factory team in 2014 with the backing of such strong partners. “I’m excited to partner with Kobalt Tools in its first season of Red Bull Global Rallycross,” said Sandell. “Teaming up with Kobalt and Ford is a great honor and I think we will have a fantastic year together.”

“As Global Rallycross continues to grow and gain momentum, it’s a perfect time to get in front of our customers in a space where they’re passionate,” said Reggie Thomas, Kobalt director of brand management. “Kobalt Tools are known for being tough and standing up to any challenge. Teaming up with talent like Patrik and OMSE for our first year in GRC is a perfect fit.”

Rallycross is a tough sport and car-to-car contact is typical. Olsbergs MSE team technicians are equipped with Kobalt mechanics, hand and power tools to keep the team cars in top shape all year.

“We’re very excited to have Kobalt Tools with us on the team,” said Olsbergs MSE team owner Andreas Eriksson. “Having such a powerful motorsport brand join us demonstrates the growing presence of the sport of rallycross.”