Infront Brokers Deal for Arsenal Manchester City Super Match in Helsinki

Infront Sports & Media will serve as the Tour Operator for the upcoming ‘Super Match’ friendly between Arsenal and Manchester City in the Olympic Stadium in Helsinki.

The match is the last in the pre-season schedule for both English Premier League teams who will be hoping for trophies in the 2013-14 season.

It also marks the first time that two top English Premier League sides have competed in the Finnish capital and will be the first in a series of ‘Super Matches.’

Mikko Vanni, find Managing Director of Infront Finland, denture said: “The Finnish are great football enthusiasts and we are pleased to bring two of the best teams from a major league to the country.

“For the business community, this event also holds particular appeal – it connects Finland to the best of European football and offers the ideal atmosphere to welcome both international as well as domestic clients and partners.”

Organisers are expecting a sell-out at the Olympic Stadium, having already sold out the original round of tickets, meaning 34,000 spectators will be at the game on August 10.

Kirsi Räikkönen, Marketing Director of Sinebrychoff, added: “We are excited about the two Premier League Teams visiting Finland.

“The situation is favourable to Super Match title sponsor Carlsberg as the brand has a long history of international top football and is the official beer of the English Premier League.

“We are proud to be part of creating football history for Finnish consumers at the Olympic Stadium.”