iSportconnect, the global networking platform for sports business, has become an official award category partner for the prestigious Football Business Awards 2012, taking place at Chelsea Football Club on 8 November.

These new awards have been designed to celebrate excellence and acknowledge the contribution of business in football with categories for the clubs themselves and the businesses which serve them”.

iSportconnect CEO Sree Varma said: “This is a great step for iSportconnect as it is the first time we will be sponsoring an award category at such a top class event. I look forward to utilising our resources to help The Football Business Awards spread their great work.”

Simon Burton from The Football Business Award said “We’re delighted to have partnered with iSportconnect. Social Media is no less important in football than in any other business.”

The agreement see’s iSportconnect present & sponsor the award for “Best use of Social Media”.

Other award categories include, best corporate social responsibility programme, most innovative use of technology, sponsorship/partnership deal of the year plus many more.

For more information on entering the awards or attending the event please go to http://www.footballbusinessawards.com