NASCAR proving a buyer’s market for sponsors-Jon Flack, JMI

Friday, 10 February 2012

With the 2012 NASCAR season fast approaching, it’s a fitting time to probe the sport from a business perspective. As my colleague Zak Brown pointed out in our last column, it’s been an interesting time for NASCAR’s economic climate with sponsorship deals, such as Red Bull’s involvement in the sport, coming to an end. Read more>>