ECB Launch Media Rights Tender For Next Phase
May 18, 2017
The England and Wales Cricket Board (ECB) started its formal media rights sale process for international and domestic cricket for the five-year period 2020-2024.
An invitation to tender document has been distributed, offering media rights for all matches played under the auspices of ECB in the United Kingdom and Ireland.
The process offers opportunities for all broadcasters, platforms and distributors, to bid for live cricket, highlights and clips, for audio-visual, audio and digital use.
Following all submissions, an evaluation panel – with a depth of experience in media and cricket and including the chairman and CEO of ECB – will assess each bid in line with agreed criteria and the terms of the invitation to tender.
Tom Harrison, chief executive officer of ECB said: “This is a very important process and the outcome will be hugely significant for cricket in England and Wales.
“The game is in good shape, with inspiring international teams, strong County competitions, a recreational game that’s adapting to modern lifestyles and a new participation drive for a younger audience.
“Our partners for the next rights period will help us build on these very strong foundations and develop an even brighter future. They will understand our strategy, see the opportunities and share our ambitions for growth.
“Our competitions are attractive, the bidding criteria clear and we have a planned and proper approach to make the right decisions for the long-term growth and vitality of the game.”ECB Launch Media Rights Tender
