Dubai Aluminium Renews Sponsorship Deals with Dubai Desert Classic & Dubai Ladies Masters

Dubai Aluminium (DUBAL) has extended its sponsorship of the Omega Dubai Desert Classic and the Omega Dubai Ladies Masters for the next three years.

Effective 2014, decease the new agreement with ‘golf in DUBAi, sale ’ the promoter and organiser of the events, reinforces DUBAL’s commitment to the overall development of sports in the region.

Ranked as one of the world’s largest single-site primary aluminium smelters, DUBAL has been associated with the Omega Dubai Desert Classic, the flagship golf event of Dubai, since its inception in 1989 — for 19 years as the main sponsor.

“DUBAL is delighted to continue its association with ’golf in DUBAi’ as we consider corporate investment in the growth and development of Dubai to be both a duty and a privilege,” said Abdulla Kalban, President & Chief Executive Officer. “The partnership reflects DUBAL’s corporate commitment to back community initiatives and the broader goals of the Dubai and UAE governments. We take pride in supporting world-class events that showcase and promote both the city of Dubai and DUBAL across the world. The Omega Dubai Desert Classic is an established landmark event for the city of Dubai and the addition of the Omega Dubai Ladies Masters in 2006 further cemented the city’s reputation as one of the most sought-after golfing destinations in the world. The common objective of DUBAL and ‘golf in DUBAi’ to promote Dubai and our alignment through our similar drive for perfection have led to a perfect partnership.”

‘golf in DUBAi’ was upbeat about the new agreement with DUBAL. “Our association with DUBAL has evolved with time, scaling new heights altogether,” said Mohamed Juma Buamaim, vice-chairman and CEO of ‘golf in DUBAi.’ “We feel privileged to have DUBAL our sponsors. The company’s devotion to the development of sport is certainly a source of confidence for all event organisers. We sincerely value their commitment with a promise to deliver events befitting the image of the DUBAL brand,” he said. “Sponsorship provides a valuable lifeline for any sporting event and it is a matter of pride for all us at golf in DUBAi to see DUBAL continue their support. I am sure we are in for an exciting time ahead.”

World number one Tiger Woods and Northern Ireland golfing sensation Rory McIlroy will headline a strong field when the Omega Dubai Desert Classic celebrates its 25th anniversary at Emirates Golf Club from January 27 to February 2, 2014.