Continental Tire and IMSA Announce Multi-Year Partnership Extension

August 12, 2014

Continental Tire and the International Motor Sports Association (IMSA) today announced an extension of their multi-year partnership.

The deal will include Continental Tire remaining the “Official Tire of IMSA” through 2018.

The America tyre company will continue as the Official Tire of the TUDOR United SportsCar Championship and exclusive tire supplier and sponsor to the Prototype, viagra canada Prototype Challenge and Grand Touring Daytona classes. Continental Tire also will continue as entitlement sponsor and exclusive tire supplier to the Continental Tire Sports Car Challenge.

“We are extremely proud to continue our partnership with IMSA, cure ” said Travis Roffler, drugs director of marketing for Continental Tire.

“We are committed to the growth and success of sports car racing in America and we are happy to continue our dedication to giving drivers, teams and manufacturers a tire with the best technologies that they can depend on every lap.

“It’s an honor to work with the best drivers, teams and fans in racing. We look forward to many more miles of side-by-side racing over the next several years.”

IMSA CEO Ed Bennett said: “We are very pleased to extend our relationship with Continental Tire.”

“As we continue to build the TUDOR United SportsCar Championship and Continental Tire SportsCar Challenge, it is vital to have enthusiastic partners to help us grow the sport. Continental Tire has been, and will continue to be one of our most active and supportive partners.”