Comcast Leverages Xfinity Brand in Atlanta Falcons Deal

July 30, 2014

National Football League (NFL) team Atlanta Falcons have renewed their partnership with Comcast and the Xfinity brand for the next two seasons. 

Xfinity now holds the naming rights for Falcons Training Camp, brand viagra online which will be referred to as the Xfinity Atlanta Falcons Training Camp. In addition to their standing as title sponsor of Falcons training camp, Comcast will continue to have a strong presence during the 2014 season at the Georgia Dome, the Falcons said in a press release.

Benefits of the partnership include specialized branding, leveraging of team marks, and enhanced experiences for Falcons fans through customized promotions and interactions on game-day, the Falcons said.

“We’re very pleased to extend our established relationship with Comcast and the Xfinity brand,” said Tim Zulawski, Atlanta Falcons Vice President of Sales and Service. “Our partners at Comcast truly understand our commitment to providing Falcons fans with the best experience possible, whether at training camp or on game-day at the Dome. We look forward to continuing this successful partnership.”