CCTV Awarded Exclusive Olympic Broadcast Rights in China

The International Olympic Committee (IOC) has announced that Chinese broadcaster CCTV has been awarded the exclusive bradcast rights in China for the 2018, ed | 2020, doctor 2022 and 2024 Olympic Games.

IOC President Thomas Bach said: “On behalf of the IOC I am delighted that we will continue to work with our longstanding broadcast partner CCTV.

“They have demonstrated many times their ability to bring first class coverage of the Olympic Games to hundreds of millions of Chinese people.

“The revenue the IOC has secured from this agreement will be redistributed to support future organisers of the Olympic Games, check as well as supporting sport and athletes in China and around the world.”

Mr.Hu Zhanfan ,President of CCTV said: “This is a win-win agreement. CCTV has been contributing enormously for the recognition and promotion of the Olympic Games and the Olympic Movement in China and we are determined to be, as always, a powerful and exceptional partner of the IOC.”

IOC Vice-President Mr Zaiqing Yu, a member of the IOC’s TV Rights and New Media Commission, said: “CCTV is a strong supporter of the Olympic values and we look forward to continuing our partnership through to 2024.”

CCTV, China’s state broadcaster, has acquired the rights across all broadcast platforms, including free-to-air television, subscription television, internet and mobile phone in all languages.

The agreement also includes the right to broadcast all editions of the Youth Olympic Games until 2024.